Outset AI

What is Outset AI?

Outset AI is an AI-moderated research platform that combines the scale of surveys with the depth of interviews. It enables researchers to conduct video, audio, and text conversations with hundreds of participants simultaneously, providing deep insights quickly. Key benefits include multilingual capabilities, AI-driven synthesis, and efficient large-scale research, making it stand out in the market.

It uses AI to conduct interviews, analyze responses, and provide actionable insights. The platform ensures efficient data collection and analysis, allowing researchers to focus on decision-making.

It offers features like customizable interview scripts, real-time analysis, and integration with existing research tools, enhancing the efficiency and accuracy of gathering qualitative data.

How to Use Outset AI?

1. Upload a Guide: Add your discussion guide to Outset and customize your AI interviewer by selecting the persona and language.

2. Recruit Participants: Use Outset’s panel, integrate your own, or share with your users to gather participants.

3. Conduct Interviews: The AI interviewer engages participants in meaningful conversations across multiple modes.

4. Analyze Results: AI identifies themes, tags conversations, and extracts key insights automatically.

5. Review Findings: Access detailed reports and summaries generated by AI to make informed decisions.

Features

• AI-Moderated Conversations: Conduct interviews in multiple languages, engaging participants through video, audio, and text.

• AI-Powered Synthesis: Automatically identifies common themes, tags conversations, and extracts powerful quotes.

• Multilingual Support: Offers a fully adaptive, multilingual interviewer that lets participants choose their language.

• Stimulus Testing: Tests concepts and designs by sharing images or videos during interviews.

• Secure and Anonymized: Powered by Azure OpenAI Service, ensuring data privacy and security.

Use Cases

• Strategic Research: Understanding market landscape, brand equity, and consumer personas.

• Tactical Research: Product testing, usability design, and customer experience evaluation.

• Concept Testing: Quickly iterating on product ideas and marketing strategies.

Pricing

Outset AI offers customized pricing plans based on the specific needs and scale of the research projects. Interested customers are encouraged to contact their sales team for detailed pricing information and possible trials or demos.

Summary

Outset AI revolutionizes research by providing a platform that combines the scale of surveys with the depth of interviews. It empowers researchers to gather insights quickly and efficiently through AI moderation and synthesis, making it a valuable tool for both strategic and tactical research endeavors.

Outset AI

Outset AI is an AI-moderated research platform that combines survey scale with interview depth, offering multilingual support and AI-driven insights.

Application Category: Research

Editor's Rating:
4

Pros

• Efficient large-scale research
• Multilingual capabilities
• AI-driven analysis

Cons

• Pricing not transparent
• Limited customization
• Requires tech understanding